Employee Commitment

"We cannot change the wind,
but we can adjust the sails."
Aristotle

 

Your employees are the wind in your company´s sail –
but include your customers in determining the course

Nowadays, there is hardly any doubt that employee satisfaction has a decisive influence on customer satisfaction. This is why employee satisfaction is receiving renewed attention – not in the least as internal brand management is becoming increasingly important. Because the success of a brand is closely linked to the commitment shown by the team behind it – every single individual is an important ambassador of the brand, both internally and externally.

But is there evidence that increasing employee satisfaction will also lead to increased competitiveness of your organisation? We are convinced that this is true. Especially if you know the relations between the satisfaction of your customers and the satisfaction of your employees.

By means of a driver model we identify those aspects of employee satisfaction that have the highest effect on the satisfaction of your customers. This systemic analysis is particularly valuable as it generates benefits for various groups. Employees are turned into involved parties, the company´s management is presented with systematic elements that can be addressed in order to increase the satisfaction of both customers and employees, and the customers can be delighted as their needs are met.