Mag. Raquel Herrero, Field Managerin

Current Focus of Work and Research

Field Management: Focus Groups, Appointed Interviews, Translations, Calculations

 

Education

Studies of Marketing & Market Research at Universidad de Valladolid, Spain

 

German Language Diploma E.O.I. Valladolid

 

Studies of Business Administration & Management, Universidad de Valladolid, Spain

 

English Language Diploma E.O.I. Valladolid.

 

Certified Child Carer and Youth Worker (Activity Guide). Junta de Castilla y León, Spain

 

Professional Experience

Market Analyst & Consultant with IC Consulting GmbH in Vienna
Internship Controlling with EURO S.L., Valladolid, Spain.
Assistent International Relations (Coordination of the Erasmus Programme: Incoming and Outgoing Students) at the Faculty of Economics of Universidad de Valladolid, Spain
Field Management with marketmind since 2010

 

Social Skills and Additional Qualifications

Languages:
Spanish (mother tongue), German, English, Portuguese, French
IT-Skills:
MS Word, MS Excel, MS Access, SPSS

 

 

marketmind, Marktforschung, Markenberatung, Marketingberatung, Kundenzufriedenheit, Kundenzufriedenheitsmessung, Kundenzufriedenheitsanalyse, Marke, brand, consulting, Branding, Markenforschung, Markenwert, Markentechnik, Markenführung, marketing, Markenstrategie, Markenmanagement, Markenarchitektur, Mafo, customer satisfaction, Forschung, Kausalanalyse, Imagemessung, Werbewirkungsmessung, Conjoint, Conjointanalyse, Conjoint-Analyse, Image, Dachmarke, market research, Marketing, brand equity, brand value, brand monitoring, Werbewissenschaft, Marktsegmentierung, Positionierung, Markenartikel, Preisschwellen, Targeting, Friederes, Priemer,