MMag. Anita Schmidt-Pöstion

Either - or is out 

Some prefer one thing. Others something else. And Anita Schmidt-Pöstion? Everything. For instance, she combines marked verbal skills with analytical-logical qualities. She likes to get to the bottom of things - also when diving, by the way. Anita Schmidt-Pöstion has pronounced socials skills as well as a rational streak. She is on top of both qualitative and quantitative research methods. In fact, she specialises in so many different subjects that in a certain way she can be considered a true allrounder.

The Land of Smiles
Between university studies of Law and International Business Administration, with a focus on International Marketing, Anita Schmidt-Pöstion has gathered abundant knowledge – and extended it on very faraway shores. For instance, in Australia and even in the Yangtze Kiang delta in Eastern China. Abundant is also our joy that now she is back in Vienna and a permanent member of the marketmind team, complete with her particularly winning and radiant smile. Anita Schmidt-Pöstion meets every challenge with her enthusiasm and consistently organises her diary according to the motto, “There is always something to do. Bring it on!”

Instant Indispensability
In the marketmind team, Anita Schmidt-Pöstion is mainly responsible for projects in brand and advertising controlling, simulated purchase decisions, market segmentation, and image analyses. Theoretically speaking, she is a fairly recent addition to our team, but it feels as if she had been with us all along. Her capacity for enthusiasm and her quick mind enable her to make at least one new world per day her own. Owing to these qualities, she has quickly become a team hub in technical and communication matters.

Breathing freely
What does Anita Schmidt-Pöstion do when she does not radiate energy in the office? Well, the same, but outdoors. She loves individual travels to faraway destinations. Looks back on a career in competitive climbing. In several sports disciplines, preferably outdoors and without any squeamishness regarding Austrian weather, she demonstrates her persistence – and her courage, for instance while parachute or bungee jumping. Anita Schmidt-Pöstion likes to laugh – of her own accord or aided by comedians – and she enjoys company. “I try to see something positive in everything and everybody”, she says about herself. And is living proof of her motto.