MMag. Anita Schmidt-Pöstion

Current Focus of Work and Research

Industries: Telecommunication

Brand and Advertising Controlling, Simulating Purchase Decisions (Measuring Readiness to Pay Certain Prices, Product Configurator), Market Segmentation, Image analyses;

Education

Studies of Business Administration, Vienna University
Focus: International Marketing; Industrial Management

Diploma thesis at the Chair of International Marketing (Univ.-Prof. DDr. Adamantios Diamantopoulos): “Insights into Consumers' Perceptions of Global and Local Brands”

Studies of Law, Vienna University
Specialisation: Business and Corporate Law

Professional Experience

Project Leader with marketmind since January 2014
2012-2014 | Lawyer with the corporate law firm CHSH and Bundesrechenzentrum GmbH, court internship
2008-2009 | Tutor Vienna University, Institute of Educational Sciences (Lecture “Empirical Research Methods in the Educational Sciences”)
2007/2008 | Research Assistant, Chair of International Marketing, Vienna University
2007 | Huber Shop GmbH, employee in the Marketing & Personnel department
2006 | Internship with Siemens Limited CHINA (PSE) in Nanjing, China
Several internships with Siemens AG Österreich, Gassauer-Fleissner Rechtsanwälte, etc.

Social Skills and Additional Qualifications

Languages: fluent written and spoken English, Spanish (advanced level) Seminars: Presentation Skills  
IT-Knowledge: MS Office, SPSS, ATLAS.ti 
International Experience: High School Year (Australia), 2-month internship (China), Language stays;